Gatorade | ONE PASS TO FAME Teaser 2016

The campaign was based on a simple idea: Each participant had 5 shots with a limited 90 seconds to throw a football into a Gatorade barrel at a distance of 15 yards. The national winner of the campaign could attend the Super Bowl in the United States. With participation of a football player, a coach and the integration of an existing NFL footage, JITU produced a teaser video enticing the public to participate in this exciting and fun campaign, and instructional video showing how to hold and throw a football like a pro.