Food & Drink

The Marjan brand, a manufacturer of high-quality syrups, is known for its cinematic-style TV commercials aired annually before Ramadan.  Working on this year's episode for several months was truly an exciting adventure. Our challenge was to bring a monstrous sea creature and its whole environment to life through our craft. Guided by our in-house director, Eric Will, and CG supervisor, Jakub Wrzalik, we successfully produced a cinematic battle sequence that left us all on the edge of our seats.
Marjan commercial is a great example of how extended VFX techniques can come together with storytelling to create a memorable and impactful ad campaign. The commercial quickly went viral in Indonesia, garnering millions of views across all social media channels.  Don't miss the director's cut of Eric Will! 

Juice与品牌Marjan的作品无疑是一次令人惊喜的探索，Marjan是一家高品质糖浆制造品牌，其每年度发布的电影式电视广告在社交媒体上获得广泛关注。这次合作中，最大的挑战是使用特效生动还原出脚本中的远古海洋生物以及整个环境。在Juice内部导演Eric Will和CG主管Jakub Wrzalik的共同创意指导下，成功地呈现出电影级的分镜效果与叙事过程。

Juice | MARJAN

This is the studio's cut.
The Budweiser project kicked off at the time when Shanghai imposed the tightest restrictions yet. For us, that meant 4 months of hard work, and 2 months of it working from home.
Big ups to our amazing artists and everyone involved!

这是工作室剪辑版本。
这个优秀且特别的项目在启动之初，便经历了2022上海疫情的困难时刻。对我们来说，项目包含着长达4个月的辛苦付出，以及其中2个月的居家办公。
感谢所有付出努力的幕后工匠们和所有参与的伙伴们！

CREDITS
Client 客户: Budweiser 百威
Agency 代理商: BBDO 天联广告公司
Production House 制作公司: Eagle Media 上海鹰美广告
Director 导演: Roni Shao
DOP 摄影指导: Dustin (Shanghai) & A KAI (Hong Kong)
Editor 剪辑: Terence & Rinco

On-set VFX Supervisor 现场视效指导: Jacques Stroweis (Shanghai) & Shawn (Hong Kong)
Online Artists 精剪师: Samson Yeung & Eva Ng
Colorist 调色师: Simon Astbury, Szymon Jaskuła
Music 音乐: Bartłomiej "Spaso" Spasowski

Postproduction Studio 后期制作: Juice
Head of CG CG主管: Tomasz Dyrduła
CGI Supervisor CGI指导: Krystian Dulnik
Head of Production 制作主管: Maciej Gołębiowski
Producer 制片: Radosław Idczak, Stacey Lu
Art Direction 美术指导: Kristian Dulnik, Wojciech Magierski
Asset Lead 建模组长: Mieszko Łaciński
Animation Lead 动画组长: Tomasz Woroniak
Lighting & Rendering Lead 光效和渲染组长: Andrzej Sykut
Compositing Lead 合成组长: Selim Sykut
TD 技术指导: Marko Zaric
Concept Design Artists 概念设计: Maciej Haraf, Wojciech Magierski
Asset Artists 建模师: Mieszko Łaciński, Kateryna Vasylenko, Kacper Kyc, Maciej Jasiński, Łukasz Podwysocki, Ewa Plecka, Denis Karpenko, Valeriia Hodovanets
Animation Artists 动画师: Tomasz Woroniak, Michał Wojciechowski, Paweł Żugaj, Zuzanna Suska, Tymoteusz Juras, Katarzyna Gwoździk
Previs Artist 动画预览师: Zuzanna Suska, Paweł Żugaj, Tymoteusz Juras, Katarzyna Gwoździk
Simulation & FX Artists 模拟和特效师: Kamil Kryński, Paweł Pojedynek, Wojciech Magierski, Andrzej Sykut
Lighting & Render Artists 光效和渲染师: Andrzej Sykut, Łukasz Walicki, Karol Próba, Tomasz Gugała, Mikołaj Lalak, Mateusz Małecki, Jarosław Handrysik
Compositing Artists 合成师: Selim Sykut, Justyna Podżorny, Przemysław Czapla, Szymon Jaskuła
Data Wrangler & Conforming 数据文件整理: Grzegorz Kapelczak
IT Team 信息技术部门: Jarosław Ćwirzeń, Bartosz Schmar
Pipeline Developer 制作流程拓展: Tomasz Szymski
Team Coordinator 团队统筹: Maciej Tunikowski, Emilia Dziekan
Postproduction support 后期制作支持: Roots VFX

Juice | Budweiser - 百威夏季狂欢 x 陈奕迅

与ZONe以往的广告大片不同，这次由于拍摄限制，有职业滑板运动员白井空良出现的两个镜头需要我们用全三维来实现。我们使用了虚拟引擎来创建环境，以确保在有限的时间内顺利交片。而这个决策也很合时宜，因为它很适合ZONe的世界。

CREDITS
Client 客户: ZONe Energy
Director 导演: Genki Ito
Postproduction 后期制作: Juice

Juice | ZONe Energy ft. Sora Shirai

人类的大脑就像是自己的银河系一样. 飞船探索宇宙的理念吸引我们, 特别是当我们在这个星系附近愉快的玩与创新的时候 – 当然这都在 CG里完成的。 
版权:
客户: Wyeth Ultima
代理: Ogilvy Shanghai
出品: Shooting Gallery Asia
导演: Vinod P. Vijay
摄影指导: Joke
后期制作工作室: Juice

Juice | RITTER SPORT

标签

评论