Novo Nordisk Saxenda-朋友篇

Client: Novo Nordisk Year: 2021 WIT Solution WIT proposed to make an educational video that is creative and fun to watch. In the plot, two buddles decided that they wanted to lose some weight, one lady was losing weight in the conventional, hard and frustrating way, versus the other lady improving her weight in an easier and delightful way. The key message was to spread the news of today's medically assisted weight management provides an alternative that are easier to follow and more achievable.