| Client：PUMA
| Agency：ArteryGroup
| Creative / Production: SWISH STUDIO
| DIRECTOR/DOP: Allen LV
| Executive Producer: Jackie Fu
| Co-ordinator: Chou
| Assistant Camera: Yang Yi
| Trinity: DaKun Fu
| Gaffer: Zhu XiaoXiao
| Editor: Henry
| Music and sound : TadiYan
| TC: MZ produciton

灵感来源自 烧毁的诺顿（节选）
T.S.艾略特
现在的时间和过去的时间
也许都存在于未来的时间
而未来的时间又包容于过去的时间
假若全部时间永远存在
全部时间就再也都无法挽回.

Time present and time past
Are both perhaps present in time future,
And time future contained in time past.
If all time is eternally present
All time is unredeemable.

PUMA | PRONOUNCE

上海梦芷广告有限公司官方微博

脑洞道具师/上海铁骑道具团队&上海蜜蜂广告


新浪微博@华胜辉HENRY 代表作《折叠大理》、《折叠东京》

Film-Theater Sound design / Radio-Club DJ/SoundArt

双语Trinity，斯坦尼康摄影师，摄影指导，掌机

THE WAY YOU ARE — CalvinKlein SP22 ASAP Campaign

我们总是盲目地朝着一个目的地前行，忘记体恤身边的每一个随机的瞬间。这两年来，我们发现，目标可以在一夜之间改变。只有在过程中享受每一分钟带给我们的快乐和感动，才是真正生活的价值所在…

>> CN:

Director: AJ DUAN 
Creative Agency &  Casting: BOH PROJECT
Styling & Art Direction: Yman Hui 
Production: ate nothing
DOP: Wei Han 
1st AD: Ran 
Executive Stylist: Chilli Zhang
Make up Artist: Hongru L 
Hair Stylist: Pan 

1st AC+Steadicam: GEOFF 
Key Grip: Yang Lei
Gaffer: Hong Jinliang
2nd ACs: Xing Qilin, Wei Jie
Camera PA: Zhao Liang
Grips: Pang Deng, Zhou Tianxiang, Yan Shenlong
Crane+Car Rig Techs: Yang Leilei, Zhao Qingtao, Zhang Yongbo, Li Jincheng
Scorpio Head Techs: Qu Pengfei, Xing Gang
Electrics: Huang Wei, Yan Luping
Underwater Camera Team from Luban_Mall
Underwater Camera Op: Zou Wei
Underwater Assistants: Fu Jiahao, Lao He, Han Zhikun
Stylist Assistant: Ye Tong 
Make up Assistant: Liu Wendi. Chen Jialin 
Hair Assistant: Qiu Xiaozhen. Li Wenqing 

Editor + Sound Mix: teng 
Colorist: @josephbicknell 
Color Producers: Katie Andrews, Cassidy Conway
Music: Jiacheng Cai
Music: Rotem Sivan
Sound Designer: faye@cashmere

Models:
Chen Xue / Yang Hao / Danzengzhaxi/ Tao Ye / Lin Shiyi / Liu Jun / Li Xiangyu / Nini /  Elvis / Dilikaer

Special Thanks:
@nd_film_rental
Landi Film Rental
@moderncinema_filmstoryfactory
@imwgshan
Sdodo Studio
Wade Wang
Chen He
@kodak_shootfilm
Dali City

>> KR:

Film Director: Subin Jeon
DOP: Sye Young Park 
Sound: Joon Kwak 

Set Design: Ina Hwang
Hair & Make Up: Haein Jang
Executive Stylist: Chi Sang Noh & Soon Yong Kim

Models:
Dasha 
Jonathan 
Yugo Takano 
Leah Thompson 
June One Kim 
Iban 
Young Bin Park 
Hojin Lee 
Yu Jin Bae 

Special Thanks to Leah Kim and Young Min Song

精选

Calvin Klein SP22  | THE WAY YOU ARE

致力于影视广告的特种拍摄服务，是影视广告领域提供摄影创作解决方案的服务团队。

ERIK-Z

PUMA | PRONOUNCE

Calvin Klein SP22 | THE WAY YOU ARE