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Vasen 伟星 - Professional Makes Greatness 专业成就伟大

2020-10-26 12:08 发布 后期 - 剪辑


MPC have joined with director Zou Fei, production company DR Film and Agency Langley to create an epic 90sec film for Vasen, China’s leading heating, plumbing and water pipe manufacturer.
MPC联手导演邹飞,制作公司DR Film以及代理商澜里,共同为伟星这个国内领先的供暖、管道品牌打造了一条90秒的重磅作品。

In the film we take an epic journey through deep ocean depths, a snowy tundra and jungles teaming with life to show the water purification and heating power of Vasen.
影片中,我们遨游深海,走过冻原,穿过丛林,随处可见生机勃勃的画面,来体现伟星产品的强大的过滤及供暖能力。


Prior to the shoot MPC created a full CG previs to help understand the narrative. The previs worked on a technical level that allowed the production team to understand the extent of the set build, the lenses and size of the studio space required. But it became vital in the editing and storytelling process before CG shots were ready.

拍摄之前,MPC制作了纯三维预览来帮助理解整个故事线。预览在技术层面帮助拍摄团队了解需要建立多大范围的场景、镜头的使用、以及需要的影棚大小等。而在后期过程中,三维镜头完成前,这些预览也在剪辑以及故事叙述上起到了至关重要的作用。


Also during the preproduction process MPC developed concept art for each of the main environments we see in the film. The concepts were based on production's references and they allowed the client to visualize the look and design of each environment in advance. The final shots didn’t stray too far from the initial concepts and reference which meant everyone was on the same page from the beginning.

在前期制作过程中,MPC也在影片中的几个重要场景上提供了概念美术设计。这些概念设计都是基于制作所提供的参考,这些设计让客户提前对这些场景内容有更加直观的理解。而最终的完成版与最初这些概念设计参考的相差无几,也足以说明大家自始至终都有同一共识。




To allow full control in lighting and animation the underwater diver sequence was done in full CG. The presented the biggest challenge for our team as Head of CG Christian Kalata explains:

为了能完美的控制海底潜水场景的光线和动画内容,整个海底部分都是纯三维完成。而这也是项目中最大的挑战,

我们的三维主负责人Christian Kalata解释道:

Screen Shot 2020-10-26 at 11.22.55 AM.png



9.png

Head of CG
Christian Kalata

“We specialize in full CG environments but the underwater sequence was a different and unique experience for us. The full CG approach allowed us to create bespoke lighting which we manipulated to show as much detail as possible. The difficult part about underwater is seeing enough light and details of the divers, but also adding enough particulate to avoid it looking too empty. The bubbles required extensive testing to capture the realism in look and behavior.”

我们虽然很擅长做纯三维的环境,但这次水下的镜头还是比较特殊。全三维的做法让我们对光线设计具有掌控性,以展示尽可能多的细节部分。水下镜头困难的点是需要有足够的光线看到潜水员的细节,但也同时需要增添很多微粒来让其看上去不那么空。而泡泡部分也需要非常大量的测试来捕捉真实细节和动态。"



We really appreaciate the trust and support from director Zou Fei, Production house DR Film, Agency Langley and Client. The pre commnication, pre preparation to align the expectation was the key for this job.

我们非常感谢导演邹飞, 制作公司DR Film, 代理公司澜里以及客户对我们的信任和支持。在开始制作之前的详细的沟通、准备以及计划,是这个项目成功的关键。




Zou Fei talked about his experience working with MPC on the project:

导演邹飞也谈及了此次与MPC的合作经历:


I think the biggest challenge was that even through the concept I had in mind for this is happening in a micro world, but still it needs very epic scenes with different seasons, different climates and different landscapes.
我觉得最大的挑战就是,我构想的世界观概念虽然是在微观的,但需要宏大的场景来支撑,需要丰富的季节感,不同气候,不同地理地貌。

Back during constructing the board, MPC was already in my mind. We worked together many times which always had been wonderful. And this time, for such challenging project, to have a trustworthy partner makes me feel more relieved.

我在构想脚本阶段就觉得mpc能胜任这个挑战,合作了很多次,都很顺利愉快,难度比较大,老伙伴比较放心。



CREDIT LIST

Director: Zou Fei
Production Company: DR Film
Executive Producer: Da Xi
Producer: Xiao Zhuang

VFX Supervisor: Christian Kalata
EP: Chingwen Huang
Producer: Xiao Liu
Colorist: Nikola Stefanović
Concept Design: Michelle Tolo, Carl Edlund

CG Team: Chamishka Gamage, John Svensson, Anton Zheltiakov, Alexey Petryaev, Aram Hakze, Cathy Xi, Voach Wang, Cherish Zhou, Taylor He, Eric Cao, Kyle Wang, Earn Lee, Yao Zhang, Prashanth Paramasivam

Lead Compositor: Zhong Yan Dai
Compositors: Ginesh Gandhi, Garkay Hu
Online Artist: Eason Wu



▼WATCH THE FULL VIDEO BELOW 点击观看完整视频:




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